The Gymshark

The Gymshark

Ben was so happy when he saw his fitness company grow and grow. It had modest beginnings, but within a few years of extremely hard work, it had become a global brand worth hundreds of millions. The next achievement in the long list was getting substantial investment to expand further. He knew how important this would be for the future and was very respectful of the investors. Still in his mid 20s, this was all new territory for him and he didn’t want to have any mis-steps. The deal they offered seemed reasonable and generous, since the equity percentage he would keep was unusually high for the market average, and he would be a fool to turn it down. They kept talking about how it’s important for founders to be rational in these decisions because all too often they are so personally involved that it clouds their judgement. He agreed and insisted it wouldn’t be a problem. He put so much into it, but he would do whatever is best for the business and the brand.

The only slight issue that was bothering him was what his role would be. Strangely, this was not really discussed, which concerned him. He brought it up with the investors in an email but got two very different responses. One replied saying that they wouldn’t make any changes to the management structure - having such a young CEO was so valuable to the brand issue and for marketing that they would be fools to take it away. Another person replied that realistically, he lacked the knowledge and experience to take the business to the next level and that they’d have to take some action to rectify that.

Reassured that he’d stay on and CEO and probably be sent to some bootcamp, they all signed the contracts and the deal was done!

After a quick glass of champagne, Ben was led to meet his “mentor,” Steve, in the empty company gym that was next to the main offices. They shook hands and started chatting about themselves. The usual small talk was a blend of business, personal and the weather. Steve told him how he would help him to become the best CEO out there. Ben was excited by the prospect. Steve fiddled with his signet ring, before reaching out a hand to Ben to shake on it. In a split second, the sound in the room went dull before Ben found himself looking back at his own face, now dressed in a suit and tie.

“Listen, don’t freak out on me, okay?” The new Ben said. “I was serious when I said I am going to make you the best CEO. Only, we don’t have time to teach you. So I am just going to do it for you. We considered switching you out straight away for someone else, but your story is just too damn valuable. The young self-made millionaire. So this is the compromise. And remember, this is the best thing for the business. But I’ll still need you. I need a mentor. Not to teach me to be a CEO, but to teach me to be YOU. Whatever that essence is, it’s been valuable to the company so far, so you will mentor me. I’ve always been a bit awkward socially and focused on numbers, so you’re gonna teach me how to connect with the young people - people MY age - and how to get them on board. Got it?” Still reeling from what had happened. The former founder didn’t know what to say. This morning he was excited to sign the deal, and now he’d lost his company and his body. “But first, we need to swap clothes.” The new Ben insisted and started stripping out of the now baggy suit he was wearing. Steve did the same, partially because the stuff he was wearing was now uncomfortably tight. Half-way through putting on his clothes, Ben turned to the mirror and pulled out his new phone from the pocket of his joggers. “Fuck, I already love this body. I wasn’t fit when I was your age, but now I am muscular and leading the best sports fashion brand there is! Think I could still do with gaining a few more pounds though and get nice and thick. Now all those millions are mine, I think I can afford a personal trainer” he winked.

 Once they had finished changing, the guys continued talking and Ben began absorbing what he would need to know. An assistant came in and interrupted them, telling Ben he was needed for a photo shooting for the press release. ‘Ben’ gave his characteristic wide smile and agreed. “Sure thing! Where do you want me?” He asked. He looked back at his mentor and slapped him on the shoulder “Thanks for everything, Steve! I know we’re going to work really well together. Catch you a bit later on!” Ben was  soon gone and posing for some press shots.

***

Over the next months, the company grew exponentially. At first, Ben didn’t seem quite himself. Somewhat shy or nervous or distracted, but people just put it down to the stress. People also really noticed when he started coming to work in formal wear for the first days after the deal was signed, but soon he was back again to his casual style. And after regular mentoring sessions, though, he was returning back to being his normal self and seemed to be coping much better. The media were overwhelmed and how capable just a young CEO could be. People complimented Ben on how quickly he was picking up the information from his mentoring session and driving the company up and up. Regularly people told him how inspiring he was and that they wanted to do something like him, or wish they had been that smart at his age, or that he will do such amazing things in his life since he has already achieved so much. Ben loved the attention and became more and more relaxed about the situation. Steve mentored him well on the power of his social media channels and connecting directly with his consumers that way. It was a great way to sell the brand’s image and build a community. Steve meanwhile started to feel more and more out of place at his own (former) company. He wasn’t fit anymore and pretty much everyone at the company was younger than him. People kept calling him the dad of the company and sometimes commented that he was certainly out of touch with young people. While Ben regularly worked out in the company gym, Steve turned more and more away from it. Sometimes though, it was unavoidable as Ben took meetings or check-ins with Steve during his workout. Steve tried to refuse, but Ben put his foot down and reminded him who was the boss and that he’d do what he was told unless he wanted to get fired. No one would miss him, he told Steve. He was the perfect leader for this company. 

Today it was time for another photoshoot between mentor and mentee. Ben added some comments about how amazing Steve was as a mentor and how much he had learned. Steve had to tell the reporters how competent and knowledgeable Ben was - a born leader with perfect instincts. Ben loved his ego being rubbed like that. He was after all just in his 20s and had accomplished so much. When it came to posing for the photo, Ben let his ego show. He’d been doing it more and more often as his confidence grew. He told Steve to take a seat for the shoot. He didn’t want Steve to seem at the same level as him. He needed to look taller and more powerful - a clear visual of who was in charge and calling the shots, and who served whom. He feigned an excuse that it was part of the marketing, but also made a remark that at Steve’s age, he should probably sit down.

Ben then thanked Steve for his time and sent him away before insisting on a few more individual shots for the article. All the while, the reporters flattered his huge wealth, his good looks, his instincts. And he loved every second.

Moving Up

Miguel’s POV (Part 1)

Miguel and his neighbors were about to be in big trouble! They were getting evicted from their homes to make way for some big real estate development. There was so much culture and tradition in their neighborhood, but it was irrelevant to those wanting to buy the land and develop it for their own profits.

They tried to club their money together to hire a lawyer, but they couldn’t raise much, and regardless, the case of the big corporation was airtight. This led Miguel to explore other options. It was desperate, but these were desperate times. They spent the money they’d raised on a bruja who would use an interesting spell to change the mind of the corporation’s CEO. If he cancelled the project, then no lawsuit would be needed! But it was risky. Miguel nonetheless volunteered for the task. He was angry too at the lack of compassion of the company threatening to kick them out onto the street. When he turned up at the bruja’s house, he ranted about the selfish bastard he was about to become. Miguel cursed him, and wished that CEO would experience the suffering he was putting onto everyone. The bruja let out a wry smile and nodded. She began chanting and throwing items into the fire. And soon, Miguel began to feel sleepy, and drifted off. 

He awoke, much to his surprise to a muffled sound of “Sir! Are you okay Sir?” He looked around and found himself in an office, made almost solely from glass. It was spacious, expensive and full of natural light. He looked down to see himself wearing a custom tailored suit and a number of people gathered around him. “Are you okay, Sir? Looks like you just fainted? Can I bring you anything? Water?” Whoever that was, they looked so eager to please. He was about to tell them to mind their own fucking business. But something inside him told him not to.

“No, I’m okay thanks, Zack” He replied, in a clear and confident tone before bringing himself to his feet. Wow, he was taller than he used to be. And how did he know the name of his secretary? Then it clicked that his mind was slowly filling with new memories. He remembered his own, but more and more knowledge began to fill his mind. Damn this guy was richer than he could have ever imagined! While he was here, he might as well enjoy himself a little. “You know what, I think I’ll leave a little earlier today.” His secretary nodded and called his driver. Before leaving he handed him a file - a few signatures were needed - particularly one for kicking out a group of poor residents for a new development. He smiled and agreed to take them with him. He’d be able to look through them and find a reason to cancel the project. He began leaving and his secretary chased after him with the files to hand to the driver.

Miguel, or coincidentally now Michael loved the look of his new car. Part of him wanted to drive it to the max, but part of him wanted to just go with the flow and be driven back to his mansion. He got in and began to make himself comfortable. With his longer legs now, he needed more space than usual, so made sure to make himself comfortable.

On his ride back to “his” mansion, he loved the experience. He looked through the paperwork and saw just how many millions this jerk would make from kicking his family and friends onto the street. And they wouldn’t see a penny of it! He was shocked. Just think what they could do with all that money! Just think what “I” could do with all that money. He couldn’t believe he even thought such a thing. “I could get used to this,” he thought further. Greed set in. He had seen how the lot 0.001% live. And he liked it. He didn’t want to go back to his lowly life. Impulsively, he took out a pen from his jacket pocket and signed the contract. He got hard, looking down at the contract and seeing a perfect imitation of Michael’s signature. Only it wasn’t an imitation. He was Michael. It was his genuine signature now.

He couldn’t wait for this millions to start rolling in - he felt a tinge of pity for his friends and neighbors, But equally, he thought fuck them. He knew he was being selfish, but that’s the price of doing business!

Assisting My Boss by Taking His Place

“Fuck me, Tom! You look exactly the part!” Sebastian exclaimed, looking up at his former body while dressing in the clothes of his personal assistant.

“Right, sir? I didn’t even believe it was possible when you suggested it. Crazy what technology money can buy these days. And let’s face it, you have plenty of that, sir.” Tom replied, looking at his boss’s body from a new perspective.

“Listen, thanks for helping me out like this. I really hate spending hours at the tailor’s, and today of all days I just wanted to chill. But I didn’t see any way around it...until now.” Sebastian finished getting dressed in his new body. The clothes felt cheap and the materials synthetic and coarse. The shoes were ill-fitting too, but he didn’t really mind that. If he was honest, it was kind of hot.

“No problem sir, you know that I am willing to help any way I can - that’s my job after all!” Tom responded as professionally as ever. The image though was strange to see - the boss being so doting to the PA.

“We should probably play the part while we’re swapped actually. Don’t want any of the other staff to suspect anything...sir” Sebastian almost seemed kiddy. Trying to hold back a nervous excitement. Tom found it curious. 

“Oh you’re right, Tom. Anyway, I need to head out now. Call my driver will you and tell him to pull up around the front.” The real Tom knew his boss’s condescending tone from hearing it every day and at all hours of the day. He knew exactly how to repeat it back. He loved even more that his boss had instructed him to play the part; it was a perfect opportunity to be a bastard to his boss in return for all the times he was a bastard to him.

Sebastian, used to never lifting a finger was about to do it himself, before he realized that he was right. He would never call the driver himself - he was too important for such a menial task. To keep up the show, he’d have to call down with Tom’s voice. He did so dutifully for his boss. And it didn’t escape Tom’s attention that his boss was sporting a boner. Was he turned on by this? “Looks like you’re enjoying this, Tom” said the original Tom, lowering his glance to his former body’s crotch area which was tenting. His former body blushed and let out a shy smile, acknowledging the fact was true. 

Once at the tailor’s, Tom selected several new suits for his boss with reckless disregard for the cost. He knew that money was irrelevant and he needed to act with an air of arrogance.

Tom wondered what his boss was doing with his free time in his body. It was Sunday after all. Tom was really looking forward to some rest and catching up on sleep, and now his boss was taking that from him, while he had to continue working. As if he hadn’t worked enough the last 6 days already. He decided to change that. He picked up his cell and speeddialled “Tom”. 

“Tom, it’s your boss, I need you, so get your lazy ass down here right away.” he said before hanging up right away, not waiting for a response. He grinned, thinking about how he probably made his former boss cream himself right there and then.

Workout Obsession

For as long as I could remember, I wanted a nice big round peachy bubble butt. And I think you’ll probably say, I’ve not done too badly.

But to me it still seemed small. I wanted bigger, but I’ve just plateaued, and no matter what kind of butty workouts I do, I just can’t seem to get it any bigger. Every night before going to sleep, I wished to have a big booty like those bodybuilding guys in the gym.

One morning, after having such a deep sleep I woke up and it was already 2pm. Shit! How did that happen?! But crawling out of bed, I quickly realized something was up. I was huge! All over! What a disaster - I’ve spent so much keeping my frame as twinky as possible, yet big in the right places, but now I was some brute. Looking around to find some clothes, I noticed that my old stuff had been replaced by larger sportswear. I threw on some gym clothes that I could find. And that’s when I realized how tricky it was to get the shorts on. And then I caught sight of my ass. It was beautiful.

I had to document this moment. I also did a bicep pose, which I have never done in my life, but I really didn’t care. Just felt right.

But you want to know the weirdest thing? It was kind of an anticlimax. Now that I have it, I’m kinda not interested in it anymore. I just want to get bigger overall. Work on my lats and get my back wide af. It also seems wrong to let someone fuck me now too. Previously I wanted guys to ogle over my butt, but now, I’m kinda more turned on by ploughing guys smaller than me. It’s funny. Before all this I couldn’t understand why it was those top guys that had the roundest butts. And now I am just perpetuating the stereotype.

THANK YOU!

Hey all!

I realized that I have just hit 2,000 followers and wanted to thank everyone out there who has acknowledged my work and and interacted with me. It has been so great hearing from you and letting me know what you like about my stories.

To celebrate, I will be posting a new story of mine written in 2 parts: part one today and part 2 tomorrow. It’s the type of swap story I love to write but will be from 2 points of view. I hope you like it!

I would also like to say I am semi-open to requests, but I am cautious of actively seeking requests, because I want to make sure I keep my writing authentic to what I find hot, so I fear disappointing people if I don’t find their requests hot that I might not actually follow through on a lot of requests. And if I don’t follow through, it’s kinda dumb to ask for requests in the first place and it sets a false expectation - which is unfair on you guys, the requesters. Hopefully that makes sense. Also, I take ages to write my stories, which is also unfair for you. I am always amazed at how writers can write stories instantly - I often think about stories for weeks before I start writing/posting.

Anyway, feel free to reach out, and thanks again to my 2,000+ followers.

Is the Grass Greener on the Other Side?

This is harder than I expected. I guess you don’t realize what you have until it’s gone. I always wanted to be a jock type. More than anything. I gave up my comfortable life to live like a real man. Now though, I’m working 12 hour shifts for nearly minimum wage. Money is tight and there’s not much time for working out. Some days I really have to force myself because I’m so tired from work. 

But it’s not all bad. Last weekend I met up with my old body. I ordered the cheapest beer on the menu and he ordered some over-the-top cocktail. He seems to be fitting right into his new highlife. I can’t believe how tiny I used to be. I could see him looking up at me in awe though. As he looked at me, his eyes kept flicking from shoulder to shoulder. I guess I am pretty broad now. Was a nice feeling for someone to appreciate my physique. It was a brand new feeling for me. I did a little pec bounce to entertain him too. 

We exchanged tips about each other’s lives. You see, while I was jealous of manly men, he was jealous of rich kids with an easy life. I explained to him how to manipulate his family to get more money out of them, where to shop, how to flaunt his entitlement and belittle people. He wanted to become the spoiled rich brat in every way. He explained to me how to act more alpha, more aggressive. He complimented me on not having showered after the gym, manspreading at the table and talking in a low rumble but short sentences and simple words. “Yeah, I’m not some entitled pussy like you. I could fuck you up really bad you know” I snarled at him and flexed a bicep.

“Ha, you dare touch a hair on my head and my Dad’s lawyers will fuck you up so much worse, big boy.” He retorted. We both smiled, content in our own ways.