2.99 Is Not Bad Actually That's Less Than A Cup Of Coffee - Tumblr Posts

Have you considered a voluntary subscription for the site as a whole? It's the last social media site standing for me, I wouldn't mind paying per year for it.

Yes! We launched the Supporter badge which is 29.99/yr or 2.99/mo. You can also subscribe to ad-free which is a similar price. Subscribing, and encouraging as many people to also subscribe is the best way to support Tumblr. If you do it on the web we pay less to Apple/Google. Out of the 11.5M monthly active users of Tumblr, only about 27k have subscribed, or about 0.2%. If that were 10 or 20% we could run the site forever.