Why Nobody Is Talking About Pitch Perfect 3
Why Nobody is talking about Pitch Perfect 3
Rather then being an analysis of the film this piece examines the marketing of a movie, so no spoilers here.
This film came out during Christmas time, obviously different countries mean different dates but for the majority it screened during the festive period. Yes it’s true that films released very close to the big day tend to not earn as much due to people busy with other activities. However there is always a rise in ticket sales after the 25th (when people have free time on thier hands) yet Pitch Perfect 3 still couldn’t make an impact. Why is this?

Overcrowding In that week of release Pitch Perfect 3 was contending with Jumanji: Welcome To The Jungle, Star Wars - The Last Jedi and The Greatest Showman. If that wasn’t enough this years awards season films Mollys Game, All The Money In The World and Shape Of Water were also competing. Most people cannot afford to see all these films so they chose one and Pitch Perfect 3 wasn’t alot of people’s choices.

No Hype While the film most certainly has an fanbase shown by it’s great hype for the first and second movie. For this release the fans just didn’t seem to care as much with the film not being as talked about as the previous two instalments.

Wrong Date, Wrong Time Not only was this film released at one of the most crowded periods of time it also isn’t a festive film. On the other hand neither is any of the other movies that were in cinema but unlike those movies Pitch Perfect 3 had a last minute marketing switch up which using the 12 days of pitchmas song left audiences confused as to wither or not it is a festive movie. Then there is also the factor of demographic which for the franchise would be blanketed as teen girls or musical fans. The teen girl demographic would of had more fun if the film came out in summer when they are on holiday and can go with all thier friends. Whilst musical fans had The Greatest Showman which had a lot of hype due to its star studded cast and unbelievable music so they were more likely to see that film.

Conclusion All in all this isn’t an assessment of the movie but why some films, big or small, franchise or solo, don’t do as well as anticipated or fall under the radar. Whilst the cast did talk about a possible fourth instalments with those box office numbers it isn’t likely but you never know what will happen on the ancillary market.

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More Posts from Beuniq




Call Me By Your Name (2017) alternative posters
Go See ‘Call Me by Your Name’
You can read a refined/fuller and richer review over at medium.com. Hope it makes you a fan!

The film is beautiful in every sense of the word and as both actors have put it, is an earnest story of first love, coming of age, vulnerability, sexual awakening, and so much more.
I’m aching to see Call Me by Your Name again. I am so enamored by the screenplay, the direction, the cinematography, the soundtrack, but most of all the actors. All of them are marvelous in their roles but the dynamic between Armie (Oliver) and Timothée (Elio) as well as the way Michael (Mr. Perlman) and Amira (Annella) carried themselves, just unf, so fucking good.
The acting in this film has so many levels, from Timothée Chalamet’s emotional rawness to Armie Hammer’s control of tone and nuanced facial expressions to the final monologue performed by Michael Stuhlbarg. It was so refreshing and captivating to watch all of the characters interact with one another. I honestly don’t believe the film would be what it is without the cast.

They delivered the story of Call Me by Your Name by André Aciman in ways that far exceeded my expectations (having read the novel and not being a fan of it almost a decade ago). There are parts of the film that differ from the novel but I kind of appreciate Luca Guadagnino’s & James Ivory’s decisions to have the film stand apart from being an exact retelling of the novel.
There are dozens of scenes from this film that are memorable, that made me bite my lower lip, that made my heart ache. Moments where I laughed unexpectedly and felt safe, and moments where I felt like I was reliving a vulnerable experience. I love films that can do this to me despite the emotional and psychological toll they can have.
Aftermath of the Peach Scene
This scene stood out because the film ‘went there’ but it’s also where Elio goes through an array of emotions: being aroused to feeling embarrassed to feeling ashamed and there’s that word again, left vulnerable in front of Oliver. What I love about this scene is that Oliver immediately understands and stops joking around, embraces him, and then holds him.

It was such a beautiful and tender scene and one that resonates with me, for having lived moments where I was that vulnerable and my lover at the time held me but also because it made me remember moments where I didn’t have anyone or the person I wanted to make me feel safe didn’t.
This is something the film constantly has me doing; remembering moments where my expectations were met and weren’t. Having me sway back and forth between content and melancholy, and where that might sound like torment, I appreciate it (though that might make me a bit of a masochist).
Elio’s Spot
Another phenomenal scene where Chalamet’s ability to be a vulnerable and portray a sentiment we all can understand and even appreciate is when the two are in Elio’s secret spot, standing in the cool waters of the spring and this dialogue occurs:

I am notorious for downplaying compliments, it’s an awful habit, and the way this scene was shot and acted just had me nodding my head. I haven’t resonated so closely with a character in so long that having it played in front of me I found myself completely stunned and in awe.
The Scene where the Title is Spoken
Of course I’d mention this scene where Oliver, with his hand on Elio’s face, whispers: “Call me by your name and I’ll call you by mine.”

I distinctly remember my face scowling and rolling my eyes whenever I saw this clip play in the trailer. A tiny but commanding voice in my head going, “Ugh, cheesy”, but the build up to this scene and having it finally unravel I found myself blushing. I could feel myself turn pink with excitement and my jaded self eroding away to allow for beautiful and romantic moments to happen without scorn.
Like, getting real with y’all here, but I can’t find the words to perfectly explain the importance and beauty of this scene but know that it’s so much more intense than what the trailers show.
The Way they portrayed Eroticism
One criticism the film receives is that there isn’t a full-on sex scene and not going to lie, where it’d be nice, I’m relieved. I’m glad there isn’t a full-on scene where one of them has their legs up in the air and the other is thrusting and grunting. Why? Because they handled it so much better, far better than a sex scene would’ve been.
A good chunk of the novel, and the film, revolves around nuances and subtlety in both the way Elio and Oliver speak to one another but also the way in which they touch one another.
Here’s some examples…




There’s one particular scene, just before the two have sex off-camera, that was so erotic and intimate that it just shows Luca knows what the fuck he’s doing as a director, okay?


When this scene played out I was astonished by how cute, intimate, but more importantly suspenseful and erotic this scene was. It’s a perfect example of how not every movie needs a raunchy sex scene to show intimacy.
The Train Scene
It’s sad. It’s the moment where Elio sees Oliver off and there are little to no words exchanged between the two and that’s what makes this scene memorable. So much is said through gestures and facial expressions from both Armie and Timothée, they don’t need to say the words to convey what they feel because it’s understood. [Fun Fact: If you read the screen play, it’s written that Oliver recites the lyrics to “Love My Way” by The Psychedelic Furs]
And damn it, I just fucking can’t get over the scene immediately after. Elio sitting at the bench, just before he gets up, he lets out a breath and does his best not to cry. He then goes to the phone booth and calls home, where he talks to his mother and during this his tone falters while he says, “Listen, Mom, can you…can you come get me, Mom?” Oh my heart, it ached so much, I wanted to reach out and hold him. And the momentum of this scene continues, where it cuts to Annella driving Elio home and Elio, with puffy eyes and a look of utter heartbreak and sorrow.

You can watch this scene here: https://www.youtube.com/watch?v=Nr7BTBwZoxU
I loved how this was scene was filmed, how Amira Casar composed herself as Annella and comforted her son. She didn’t ask questions or scold him to “man up,” she smoked a cigarette and drove all while letting her son mourn Oliver’s departure.
Mr. Perlman’s Monologue
“Remember, our hearts and our bodies are given to us only once. And before you know it, your heart is worn out, and, as for your body, there comes a point when no one looks at it, much less wants to come near it. Right now, there is sorrow, pain. Don’t kill it. Embrace it with the joy you’ve felt.”
I’d be doing everyone a disservice if I didn’t mention the final monologue given by Michael Stuhlbarg. It’s in this moment where the audience realizes that the parents, or at least Mr. Perlman, was aware of the relationship between Elio and Oliver. This is so powerful and so meaningful, in this scene Mr. Perlman doesn’t pass judgment but just tries to comfort his son with some words of wisdom.

The delivery from Stuhlbarg is breathtaking and oscar-worthy. In interviews, Stuhlbarg talks about how the film and its message resonated with him as a parent: “One of the sentiments that I love most strongly is the idea that as humans, we go through all sorts of things, and how lovely for a parent to say, ‘I see what you’re going through, and as hard as it may be, don’t crush it or try to ignore it.’” [see the full interview on vox.com]
So it’s no surprise that in this final speech to Elio that every word that comes out of Stuhlbarg is with intent and carefully placed to really drive home that Mr. Perlman cares for his son, realizes his son just went through first love, and doesn’t want him to do what everyone else does when they meet heartbreak.
The Ending Credits
It’s the winter after Oliver left and Elio gets a surprise call from Oliver. They catch up, where Oliver tells that he’s getting married next spring. Moments after Elio is whispering into the phone, “Elio, Elio, Elio, Elio, Elio…” to which Oliver responds, “Oliver…I remember everything.”
The film then cuts to Elio sitting over a fireplace, his mother setting the table for dinner, and the ending credits begin to play, leaving viewers to watch Elio go through wave after wave of memories and the emotions they bring.
The film ends about 40-pages before the novel does and they changed the way in which Elio finds out. In the novel Oliver returns to tell the Perlmans in-person of his engagement while here we see the exchange happen over a phone call and to be honest, the way Luca handled it makes me love the way the film ends.
There aren’t many films that have memorable or beautiful ending credits and this one takes the cake. It’s artistic and so carefully acted and edited. On top of that, they picked a perfect song to play alongside: “Visions of Gideon” by Sufjan Stevens. I mean, just look at the first verse:
I have loved you for the last time Is it a video? Is it a video? I have touched you for the last time Is it a video? Is it a video?
It’s a perfect combination and heightens the film’s ending.
On how I love and hate Sufjan Stevens
Which brings me to my next point: Sufjan Stevens. He has three songs that play throughout the movie: Futile Devices, Mystery of Love, and Visions of Gideon. And honestly if you wanted a playlist that summarizes the film, there you go. The songs couldn’t have been a coincidence for the film and with Luca as director, I highly doubt he didn’t have them in mind.
I love Sufjan Stevens but I also hate him because there’s few artists that leave me crippled wallowing in despair. His music is tragically beautiful in every note and verse, that I’m not surprised that some of the happiest and tragic moments of my life had a Sufjan Stevens song close by.
Don’t get me wrong, the soundtrack to Call Me by Your Name is outstanding. So much so that I’ve been listening to it on repeat for the past week almost every day, even at work. [Check it out on Spotify]
Last Words
I’m likely going to pick up the novel again and give it a second-go, if I loved the film this much as a 28 year-old, perhaps where I’m at now will let me appreciate Aciman’s work.
There’s so much more I can say and probably will, but this is the majority of what I wanted to say. The film is beautiful and I will be rooting for it come Oscar time, for it not to win an Oscar would be just blasphemy in the highest degree.
Check out my medium.com review for some bonus material.

A Star To Watch - Lucas Hedges
Lucas Hedges is an actor who just keeps working you may not see him and instantly recognise him but you will know that you know him. He perfectly defines the saying ‘no small parts only small actors’ as in all his roles his parts aren’t the main yet he still manages to leave an impact.

His filmography is already incredible starring in such high calibre films like; Moonrise Kingdom, Grand Budapest Hotel, Manchester By The Sea, Lady Bird and Three Billboards Outside of Ebbing Missouri. All of these films star such great actors, incredible direction plus get a lot of awards attention.
He has shown his range by taking a vast amount of roles all very different from one another. My personal favourite was his performance in Lady Bird as he was sweet and charming but the scene outside the coffee shop was so impactful despite its brief nature. The scene really stuck with me and made me pay attention to him.

In the future watch out for Lucas Hedges because there are going to be bigger and brighter things in his future (hopefully a leading role).

Why I already love the joker movie
This is based on the trailer alone and I am well aware of the fact that the real movie could be garbage.

The movie is so clearly inspired by iconic films of the 70s like all of Martin Scorsese work (Taxi driver) which is interesting because at one point he was in talks to direct this movie. The directing and cinematography looks absolutely beautiful. The way the music swelled when the joker was running down the tunnel was beyond beautiful. The pilled up trash by the dinner showing how disgusting Gotham is but also a reflection of the jokers inner mind and feelings. I was truely surprised when I recalled that Todd Philips us directing considering his previous body of work (Hangover, Due Date, War Dogs) this comes right out of left field and does so in the greatest way.

All the lines said in the trailer were so powerful particular what the joker writes in his notebook "The worst thing about having mental health is having to pretend that you don't" which speaks to a discrimination that still exists in society today. Joaquin Phoenix truly comes across as someone who has zero control because of his own illness and the world's treatment of him, as shown by him getting beaten up numerous of times. Gotham makes joker into a villian just how it made Batman in the hero it deserves it got the villian it deserves with the joker. Also I hope that little boy is Bruce Wayne.

I was very much reminded of movies like American Pyscho, Nightcrawler not from a stylistic perspective but when it comes to analysing these horrible evil people and seeing inside their minds, thier perspective. This idea of hearing a mask, forcing a smile because the joker cannot smile himself is an incredible idea and what makes the arc of the trailer alone where in the final shot he finally smiles.

The tragedy of the everyman as popularized by Death of A salesmen is taken to the full extreme here and I cannot wait to see how it plays out. Especially is they do the infamous talk show scene from the dark knight returns plus it was a good nod to the 70s by having Robert de niro be the host. I have many many thoughts on this trailer that I could spend hours typing away but all in all I am very excited for this film and cannot wait to see it opening night.
Ps - Heath Ledger did an amazing performance as the joker as did Jack Nicholson and Mark Hamill and there can be many actors who give different performances so don't just not like this movie because Heath Ledgers joker is the only joker because that is simply not true and you could be missing out on another great joker performance.
